Fizzco presents the Brighter Times Tour. This ‘tour’ is a road trip involving a travelling large LED display Arch which is going on a road trip around the United Kingdom, adding a little sparkle to 2021.
Fizzco is a team of innovators and creators who design, construct, and install bespoke Christmas and seasonal commercial displays. With over 35 years of retail visual display management experience, Fizzco knows first-hand the effects of the COVID-19 pandemic and want to give back to their customers and local communities.
The Brighter Times Tour’s goal is to make each shopping centre that little bit brighter and show people brighter times are here. Fizzco is donating time and resources to Shopping Centres throughout the UK to help create a welcoming and fun environment for their customers. Each centre will be gifted it’s very own large, decorated LED centrepiece, which can be used as a photo opportunity or welcome back feature.
Fizzco aims to support local shopping centres to encourage communities to shop locally, celebrate the new year, and a new sense of optimism knowing brighter times are coming, giving shopping centre marketing teams a unique tool to help promote their centre. Ultimately this will provide each shopping centre with a free marketing tool to revive footfall and customer spending.
Wendy Clarkson, Company Director says, “From a retail perspective, we suspect an increase in consumer spending instore; the physical experience of going to your local shopping centre was something many people missed in 2020 and will appreciate more than ever this year. Hence our decision to give back and support our customers. We want to help them create a welcoming and fun shopping experience”.
The brighter times tour/road trip will be featured at different shopping centres across the UK. The Three Metre arch will be decorated using 1000 LED lights and a mixture of materials such as flowers and floristry picks, glitter, balloons, paper decorations, small props, large and small decorations, as well as an array of fun and funky accessories to achieve a genuinely captivating and one-of-a-kind result.